![]() ![]() This company, whose mobile apps sell Chinese products at cut-rate prices, did not start from Russia, but it was founded in 2016 by Russian entrepreneur Ilya Shirokov. The international successes of JOOM are also noteworthy. While focusing mainly on China-to-Russia sales, market leader AliExpress Russia (a joint property of Alibaba, Mail.Ru Group, Megafon and sovereign fund RDIF) also provides Russian merchants with international sales opportunities. The Moscow-based company now operates in 13 countries. Customers from these countries can now order fashion, accessories, consumer electronics, books, beauty items, car parts, pet supplies, and more. MOSCOW (Reuters) - Wildberries, one of Russia's largest shopping sites said on Wednesday it was entering France, Italy and Spain. However, Ozon - which made a triumphant NASDAQ IPO in late 2020 - has no in-house logistic infrastructure outside Russia. Now, the Russian ecommerce giant sets foot in more European countries, by launching in France, it. in Italy, and Wildberries.es in Spain. While cross-border sales to Russia account for several billions of US dollars every year, Russian e-commerce majors have essentially focused on their domestic market so far.Īmong the exceptions is Ozon, whose products are popular among Russian-speaking communities in the USA, Israel and other countries. Wildberries offers a rare example of a Russian online retailer selling outside Russian-speaking countries. ![]() Wildberries has reported total sales of more than $6 billion in 2020 (up from $3.3 million in 2019, according to DataInsight). The Russian e-commerce company also operates in Poland (since January 2020), Slovakia (since May 2020) and Israel (since December 2020). In addition to Russia, its home market, Wildberries currently serves several countries of the former Soviet Union: Armenia, Belarus, Kazakhstan and Kyrgyzstan as well as Ukraine, where it launched operations this past September (via its Polish subsidiary). Thanks to local logistics partnerships, Wildberries provides home deliveries by courier in the three countries, as well and pickup point deliveries in France and Spain, with 2,500 and 1,900 pickup points, respectively, as reported by Russian publication Retail & Loyalty. “We offer a large assortment of items from various manufacturers, from famous global brands to small local businesses, and we are open to partnerships with entrepreneurs from all countries” Vyacheslav Ivaschenko, Director of Development, was quoted as saying. Through localized web and mobile interfaces (France, Italy, Spain), online shoppers from these three countries can access more than four million products from some 40,000 brands - from fashion items, to electronic and household appliances, to books, to sports items, to cosmetics and more. The Wildberries list of goods includes almost 4 million products of more than 30 thousand Russian and foreign brands: clothing and footwear, accessories, beauty products, children's products, appliances and electronics, household goods, jewelry, food, books and much more.In late February Wildberries, the number one Russian e-commerce company, launched in three new EU countries: France, Italy and Spain - just weeks after its debut on German soil. Wildberries' turnover in 2020 reached 437.2 billion rubles (+ 96% year on year). It is present in 17 countries: all of Russia, Armenia, USA, Germany, France, Italy, Spain, Belarus, Kazakhstan and others. ![]() Wildberries is the largest online retailer in Russia, operating since 2004. The ministry said an agreement was also reached to organize training courses on the basics of electronic commerce and the principles of cooperation with Wildberries with representatives of small and medium-sized businesses in Armenia. It says the goal is to shorten the delivery time of imported goods, as well as to simplify the transportation and storage processes when exporting local goods. meters in any free economic zone in Armenia. The cooperation possibility was discussed in a video conference with representatives of the Ministry of Economy.Īccording to Wildberries, it would like to have a logistics warehouse center, combined with a sorting center on an area of 5000 sq. According to the Ministry of Economy, cooperation with Wildberries is of particular importance, especially in terms of ensuring the presence of Armenian goods on its platform. In 2017 Wildberries became Russias largest online retailer. The largest online retailer in Russia, Wildberries, is looking into the possibility of building a logistics warehouse center in Armenia, the Armenian Ministry of Economy said.Ĭurrently, Wildberries has over 30 pick-up points in Armenia. Her husband, Vladislav, an IT technician, soon joined her to help build the business. ![]()
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